"I know that u think people should only judge an app by its gameplay"
when did i ever said that, i hope you don't think so
I put lots of effort on graphics, in fact, it's where I've spent most of the $ since I've paid professional designers for it. None of the graphics you see were made by me. The only problem is that it's really hard to find good designers that know how to make things look cool. The designs you see are after 7 or 8 different people with different designs and I had to pick the best one... and paid lot of money for it :/
I've also tried about making a good presentation video, I've paid a few pros to do it and after paying lot of money they came up with really bad stuff. It's just the pains you have to go through when you are an indie dev, you have to do lot of trial and error until you find the right people. When I get $ the first thing I do is try to get someone to improve the looks of the game but since it's an art, no matter how much $ you put, it depends on how lucky you are with the person that is doing the job.